Marc Solterbeck is the CEO of Ethletic, a growing ethical sneaker company based in Lübeck. Ethletic produces fair trade certified sneakers made from sustainable resources such as organic cotton and natural rubber. In 2004, Ethletic brought the world’s first fairly manufactured soccer balls onto the market. In 2010, the Ethletic sneaker becomes worldwide the first sneaker to be certified with the Fairtrade quality seal. In 2016, Ethletics pioneering commitment to fair trade was rewarded with the Fairtrade-Award in the “Manufacturer” category. Solterbeck and his team travel to India, Pakistan and Sri Lanka on a regular basis to check back with the staff and look after the social welfare projects.